The sheer scale of the growth of European ETF Market aided by increased transparency of Mifid II has resulted in the Investment Banks taking note and looking to get in on the act, which up until now has been largely dominated by Asset Managers. This sentiment can only fuel this increasingly competitive area of the market which is governed by low margin and high volume with liquidity growth from $500bn in 2017 to estimates exceeding $2tn for 2018.